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Privacy Policy
The Human Intelligence (HI) Company Ltd
Website: www.thehicompany.co.uk
Company number: 17047083
Registered in England and Wales
Effective date: 30 August 2026
Last updated: 30 August 2026
1. About this Privacy Policy
The Human Intelligence (HI) Company Ltd ("HI Company", "we", "us" or "our") respects your privacy and is committed to protecting your personal data.
This Privacy Policy explains how we collect, use, store and protect personal data when you:
This Privacy Policy also explains your rights in relation to your personal data and how you can exercise them.
We aim to process personal data fairly, lawfully and transparently and in accordance with applicable data protection legislation, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018, as amended or replaced from time to time.
2. Who we are
The data controller responsible for your personal data is:
The Human Intelligence (HI) Company Ltd
Registered in England and Wales
Company number: 17047083
Email: office@thehicompany.co.uk
Our website is: www.thehicompany.co.uk
If you have any questions about this Privacy Policy or how we use your personal data, please contact us using the email address above.
3. What personal data we collect
The personal data we collect will depend on how you interact with us. This may include:
Information you provide to us
In some circumstances, this may include information such as a participant's date of birth where it is necessary for the administration or delivery of a programme.
Information collected automatically
When you visit our website, certain information may be collected automatically by our website or by third-party technologies used on the website.
This may include:
Some of this information may be collected through cookies or similar technologies. Please see section 12, "Cookies and similar technologies", below.
Information received from other people or organisations
We may receive personal data from third parties where this is lawful and necessary for the purposes described in this Privacy Policy.
For example, this may include information provided by a school, college, employer, partner organisation or another person making an enquiry or arranging participation in one of our programmes.
Where we receive personal data from another source, we will handle it in accordance with applicable data protection law and provide the relevant privacy information where required.
4. Personal data about other people
If you provide us with personal data relating to another person, you should only do so where you are authorised to provide that information.
For example, if you provide information about a student, participant, colleague, employee or other individual, you should ensure that you have an appropriate lawful basis or authority to provide the information to us.
Where appropriate, we may contact the individual concerned to provide them with information about how we process their personal data.
5. How we use personal data
We may use personal data for the following purposes:
We will not use your personal data for purposes that are incompatible with the purposes described in this Privacy Policy unless we are permitted or required to do so by law.
6. Our lawful bases for processing
We will only process personal data where we have a lawful basis to do so.
Depending on the circumstances, our lawful bases may include:
Contract
We may process personal data where it is necessary to enter into or perform a contract with you, or to take steps at your request before entering into a contract.
For example, this may apply when administering a purchase, programme or service.
Legitimate interests
We may process personal data where it is necessary for our legitimate interests, provided those interests are not overridden by your rights and interests.
Our legitimate interests may include:
Where we rely on legitimate interests, we will consider the impact of the processing on your rights and will only proceed where we consider that our interests are appropriately balanced against your interests and fundamental rights.
Consent
Where required by law, we will ask for your consent before processing your personal data for a particular purpose.
Where we rely on consent, you may withdraw it at any time. Withdrawal of consent does not affect the lawfulness of processing carried out before consent was withdrawn.
Legal obligation
We may process personal data where necessary to comply with a legal or regulatory obligation.
Vital interests
In limited circumstances, we may process personal data where necessary to protect someone's vital interests.
7. Marketing
We may wish to send you information about our programmes, services, activities or other matters that may be of interest to you.
Marketing communications may be sent by email, telephone, post or other electronic means where permitted by law.
Where consent is required, we will obtain it before sending marketing communications.
You can opt out of marketing communications at any time by:
If you opt out of marketing, we may continue to send you important non-marketing communications, such as messages relating to an existing service, programme, transaction or contractual relationship.
8. Who we share personal data with
We do not sell your personal data to third parties.
We may share personal data where necessary and lawful with:
Where we use third-party service providers to process personal data on our behalf, we will take appropriate steps to ensure that they process personal data only in accordance with our instructions and applicable data protection law.
9. International transfers
Some of our service providers or technology providers may process personal data outside the United Kingdom.
Where personal data is transferred outside the UK, we will take appropriate steps to ensure that the transfer is lawful and that appropriate safeguards are in place in accordance with applicable data protection legislation.
These safeguards may include a transfer to a country recognised as providing an adequate level of protection or the use of appropriate contractual or other legally recognised safeguards.
You can contact us at office@thehicompany.co.uk if you would like further information about the safeguards applicable to a particular international transfer.
10. How long we keep personal data
We will only retain personal data for as long as reasonably necessary for the purposes for which it was collected, including to meet legal, accounting, contractual or reporting requirements.
The appropriate retention period will depend on factors including:
When personal data is no longer required, we will securely delete it or anonymise it where appropriate.
11. How we protect personal data
We take reasonable technical and organisational measures to protect personal data against accidental or unlawful destruction, loss, alteration, unauthorised disclosure or access.
These measures may include:
However, no method of transmitting information over the internet or storing information electronically can be guaranteed to be completely secure.
If you have particular concerns about the security of information you provide to us, please contact us at office@thehicompany.co.uk.
12. Cookies and similar technologies
Our website uses cookies and similar technologies.
Cookies are small text files placed on your device that can be used to make websites function, remember preferences, analyse website traffic and improve the user experience.
Our website currently uses technologies that may include analytics and security services. For example, the website uses Google reCAPTCHA to help protect website forms against spam and abuse.
Some cookies may be strictly necessary for the operation and security of the website. Other cookies, such as analytics or non-essential cookies, may require your consent depending on their purpose and applicable law.
Where required, we will ask for your consent before placing or using non-essential cookies.
You can manage cookies through your browser settings and, where provided, through our website's cookie controls.
Please note that disabling certain cookies may affect the functionality of the website.
13. Your data protection rights
Subject to certain legal conditions and exemptions, you may have the following rights in relation to your personal data:
Right of access
You can ask for a copy of the personal data we hold about you. This is commonly known as a Subject Access Request.
Right to rectification
You can ask us to correct inaccurate or incomplete personal data.
Right to erasure
In certain circumstances, you can ask us to delete your personal data.
Right to restrict processing
In certain circumstances, you can ask us to restrict how we process your personal data.
Right to data portability
Where applicable, you may have the right to receive certain personal data in a structured, commonly used and machine-readable format and to have it transferred to another organisation.
Right to object
You may have the right to object to certain types of processing, including processing based on our legitimate interests.
You have an absolute right to object to the processing of your personal data for direct marketing purposes.
Right to withdraw consent
Where we rely on consent as our lawful basis, you can withdraw your consent at any time.
Withdrawing consent does not affect the lawfulness of processing carried out before the withdrawal.
14. How to exercise your rights
If you wish to exercise any of your data protection rights, please contact us:
Email: office@thehicompany.co.uk
Please provide sufficient information to allow us to identify you and understand your request.
We may need to request additional information to verify your identity before responding to a request. This is an appropriate security measure designed to ensure that personal data is not disclosed to the wrong person.
We will normally respond to a valid request within one month, although this period may be extended where permitted by law for complex or multiple requests.
We will not normally charge a fee for exercising your rights. However, applicable data protection law permits a reasonable fee to be charged in certain circumstances, such as where a request is manifestly unfounded or excessive.
15. Complaints
We hope that we can resolve any questions or concerns you may have about our use of your personal data.
If you are unhappy with how we have handled your personal data, please contact us first at:
You also have the right to complain to the UK's data protection regulator, the Information Commissioner's Office (ICO).
Information about making a complaint can be found on the ICO's website.
16. Children's and young people's personal data
Our programmes are designed to support young people, including students aged approximately 11–18.
Where we process personal data relating to young people, we take appropriate care to ensure that information is handled fairly, lawfully and transparently.
Where appropriate, we may work with schools, colleges, parents, guardians or other responsible organisations in administering our programmes.
We will only collect and use personal data that is reasonably necessary for the relevant programme, service or purpose.
Where special requirements apply to the processing of children's or young people's personal data, we will take those requirements into account.
17. Special category data
We do not generally seek to collect special category personal data through our website.
If special category data is required for a particular programme, service or other legitimate purpose, we will only process it where an appropriate lawful basis and, where required, an additional condition under applicable data protection law applies.
18. Automated decision-making and profiling
We do not currently use personal data collected through this website to make decisions about individuals based solely on automated processing that produce legal or similarly significant effects.
If this changes, we will update this Privacy Policy and provide any information required by applicable data protection law.
19. Third-party websites
Our website may contain links to third-party websites or services.
This Privacy Policy does not apply to those third-party websites. We are not responsible for the privacy practices, content or security of websites operated by third parties.
We recommend that you read the privacy policy of any third-party website before providing personal data to it.
20. Changes to this Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our business, services, technology, legal requirements or the way we process personal data.
When we make material changes, we will take reasonable steps to bring them to your attention.
We recommend that you check this page periodically to ensure that you are familiar with the most recent version.
21. Contact us
If you have any questions about this Privacy Policy, our use of your personal data, or your data protection rights, please contact us:
The Human Intelligence (HI) Company Ltd
Email: office@thehicompany.co.uk
Website: www.thehicompany.co.uk
The Human Intelligence (HI) Company
Registered in England & Wales - company number 17047083
We use strictly necessary cookies to make this website work and help keep it secure. With your permission, we would also like to use analytics and other non-essential cookies to understand how visitors use our website and improve its content and performance. You can accept or reject these cookies below.
For more information, see our Cookie Policy and Privacy Policy.